- Fundraising takes more time than emerging managers (EMs) often realize; be patient and persistent.
- Though EMs may not have a track record, they must still demonstrate the ability to succeed.
- To build a long-term relationship with a Limited Partner (LP), EMs need to differentiate themselves from the competition.
SVB’s eight-part video series provides guidance and advice for new investors to help you engage with limited partners. We partnered with Joanna Rupp, Managing Director of Private Equity at University of Chicago and Graham Pingree, Partner at Cendana Capital – both limited partners in the investment ecosystem – to answer some of the most important questions EMs ask about LPs.
The seven questions emerging managers ask limited partners
Click on the links below or scroll down to get started.
- Why are you interested in working with emerging managers?
- How do you make allocation decisions between emerging managers and other investment opportunities?
- How can a new emerging manager stand out when approaching limited partners?
- What are tips for new fund managers trying to get in front of limited partners?
- What is the most common mistake emerging managers make when pitching to limited partners?
- What are common misconceptions emerging managers have about limited partners?
- What are best practices for engaging limited partners during the funding cycle?
Introducing our limited partners
Kelley Henry, Vice President of SVB’s Investor Coverage Team, invites you to meet our limited partners Joanna Rupp and Graham Pingree.
Discover why investing with new managers appeals to larger firms.
Emerging managers are a critical part of an LP’s portfolio but must compete with existing relationships. Find out what criteria LPs use to evaluate first time managers.
Learn how you can demonstrate your investment management capabilities to LPs in lieu of an institutional track record.
Whether it’s through a cold outreach or a warm intro, persistence is required to get through the fundraising process. Get more tips from Joanna and Graham on how to get in front of LPs.
As a new manager, you must convince LPs that you have that edge needed to build a top performing fund. Learn how to avoid common mistakes when pitching to LPs.
Dispelling these common misconceptions about LPs can help you convert them into long term partners.
Being a great manager means being a strong communicator. Learn how to be strategic when approaching LPs.
If you enjoyed these perspectives from our LP friends at University of Chicago and Cendana Capital, explore more SVB emerging manager insights designed to help you make informed choices that support your success.
Learn more about how SVB supports new fund managers.
Have any questions or want to discuss how SVB can help you start your new fund? Contact us.