John Longley will be Head of Private Bank, Wealth, Trust and Wine, bringing together all of the business unit’s sales functions under one organization. Based in San Francisco, he is currently SVB Private's President of Western Region, responsible for the leadership and oversight of all West Coast activities.

John has more than 25 years of experience in the financial services industry. Prior to joining SVB Private, he was the CEO and co-founder of Dobot, a fintech company that developed personal finance applications and was acquired in 2018.

Previously, John served as Managing Director, Head of Private Wealth at BlackRock iShares, where he led the distribution of iShares ETF products and services to leading broker dealers, national and regional banks, and independent advisory firms across the U.S. Under his leadership, iShares achieved dramatic growth in both assets and revenue. He also spent 17 years at Citigroup, concluding in the role of Chief Executive Officer of Citi Private Bank North America.

John is a Trustee of Marin Academy, an independent high school in San Rafael, CA, and a Trustee and former President of the Ross School District in Marin County.

He earned his Bachelor of Arts degree in English literature from Swarthmore College.