Online Seminar: Are You Tracking This? The Feds Are Moving on Internet Privacy

 
Online Seminar
March 17, 2011

Thursday, March 17, 2011  

10:00 a.m. – 11:00 a.m. Pacific Time  

Register Now  

You may not know where this train is headed, but it has already left the station. Please join us for a lively and informative webinar discussion on Washington’s view of the Internet advertising business and the potential for new regulation.

  • The WSJ runs a series of exposés on Internet tracking and consumer profiling to enhance ad placement (July 2010)
  • The Department of Commerce Internet Policy Task Force issues an 80-page “policy framework” (December 2010)
  •  A McKinsey study shows that consumers reap a net annual benefit of $130 billion from free web-based services (paid for by advertising) (January 2011)
  • Congressman Jackie Speier introduces “do-not-track” legislation (February 2011)

Speakers: 

  • Lydia Parnes, Partner, Wilson Sonsini Goodrich & Rosati, and former director of the Bureau of Consumer Protection (BCP) at the Federal Trade Commission (FTC) 
  • Alex Fowler, Global Privacy and Public Policy Leader, Mozilla Corporation
  • Josh Jacobs, Founder, Senior Vice President of Brand Advertising Products & Marketing, Glam Media 
  • Jim Anderson, Head of Software, Internet and eCommerce Practice, Silicon Valley Bank
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